Shy? You Might Just Be Self-Centered

Imagine if Ghandi had said “Eh, I don’t want to talk about my ideas with too many people. I’m shy.” How different would history look? How different would the world be if everyone who had a profound talent or an amazing strength, instead of sharing it with others, decided to hide it out of “shyness.” … Read more

How to Convince Customers to Pay a Higher Price

I recently discovered a really interesting series that Buzzfeed does about money and lifestyle. They look at the same product or service, at three different businesses with three different prices. In this video they look at a hostel at $50/ night, a boutique hotel at $400/ night, and a two-story “sky villa” at the Palms resort … Read more

Communication = Conviction

I’m a big believer that if you don’t really believe in what you are selling–whether that is an idea, a product, a service or yourself–you will fail. You can always force yourself to “hype” something that you don’t really believe in. But that’s a short-term play, not a path to long-term sustained value. Unless you are destitute … Read more