I recently discovered a really interesting series that Buzzfeed does about money and lifestyle. They look at the same product or service, at three different businesses with three different prices. In this video they look at a hostel at $50/ night, a boutique hotel at $400/ night, and a two-story “sky villa” at the Palms resort … Read more
The Mere Exposure Effect is a pattern in human psychology where people develop preferences for things simply because they have been exposed over and over. Familiarity breeds preference. This is related to our tribal nature. Trust, familiarity, rapport, authority–these are all tied together. The more you are exposed to something or someone, the more comfortable you become with … Read more
When I was helping clients with dating and social skills, I came across this issue all the time. Both men and women say they want one thing in a partner or relationship, but their behavior indicates a completely different desire altogether. People who scream all they want is a nice, dependable partner, nevertheless get involved with bad boys … Read more