gary vaynerchuk

How to Start a Presentation: Learn from Some of the Biggest Speakers

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Three Examples of How to Start a Presentation This past weekend I attended the Synergy Global Forum in New York. Some of the biggest names in business and entrepreneurship presented. It was a public speaking coach‘s dream. Specifically I was interested in how everyone opened their presentations. So I took videos of each speaker right … Read more

The Mere Exposure Effect and Why “Marketers Ruin Everything”

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The Mere Exposure Effect is a pattern in human psychology where people develop preferences for things simply because they have been exposed over and over. Familiarity breeds preference. This is related to our tribal nature. Trust, familiarity, rapport, authority–these are all tied together. The more you are exposed to something or someone, the more comfortable you become with … Read more